UNICEF: Social and Behavior Change Communication*

Overview

UNICEF sought to identify key concerns, barriers, and information needs around proposed changes to polio vaccine campaigns among stakeholders (polio frontline workers, caregivers, health practitioners and health communications influencers) and generate additional measures or elements for communications responsive to community concerns.

Role

Anna conducted ethnographic fieldwork to explore perceptions of vaccine-derived poliovirus and a novel oral polio vaccine to inform social and behavior change communication (SBCC).

(Photo credit: Anna Lawton)

Skills & Activities

  • Ethnography

    • Observation

    • In-depth Interviews

    • Focus Group Discussions

Location(s)

  • Democratic Republic of the Congo

* - Project done while Anna was employed with FHI 360.