The noodle team.
-
Anna Lawton
CO-FOUNDER & MANAGING PARTNER
Anna is a business anthropologist, market researcher, and ethnographer with extensive experience investigating challenges and identifying opportunities in the corporate and non-profit sectors domestically and internationally.
-
Kevin Shane
CO-FOUNDER & PARTNER
Kevin’s background is a confluence of communications, marketing, and human-centered design. He has worked domestically and internationally to help clients translate insights into actionable solutions.
-
Atticus Shane-Lawton
VICE PRESIDENT - EMPLOYEE MORALE
Atticus’s skills include digging where he shouldn’t, protecting Anna and Kevin from non-threatening individuals (read: Amazon drivers), eating waaaaay too many jerky treats, and melting people’s hearts with his smoldering eyes.
Case Studies
Our collective research experience is diverse and extensive. Over the past 20+ years, we have worked domestically and internationally with clients spanning business sectors in order to help expand their understanding of end-user needs and interests while improving the products, services, and systems that are being designed for them. Click the button below to access a collection of the work we have done over the years that illustrate our skills and passion.